Dr. Shalini Ratan

Among the challenges for an ancient profession in a modern world is the need to define and assure professional behavior in the rapidly changing health care environment.1

New Age Medicine is about Medical Professionalism.

Today medicine is a specialized service industry. Adopting methods to improve patient experience has become essential. At the same time managing the medical practice professionally has become the need.

The relationship between the doctor and the patient is widely changing. It is gradually moving away from paternalism and ‘doctor-knows-best’ to a more equal relationship. The patient and the doctor now are on a much more equal footing because of better education, better information and the change itself in the society which is making the patient more autonomous as individuals.1

Patients’ perception of quality, as measured by patient satisfaction, is now more than just a great clinical outcome. The ability of a doctor to treat the ailment becomes a BASIC, while personal care about patient’s physical and emotional needs, comfortable stay and a satisfying conversation with their physicians becomes VALUE Issues.2

Satisfied patients are more likely to become loyal customers.3

So the New Age Doctor would need to be clinically and academically competent, has patient’s best interest at heart, has good interpersonal competence and has developed business acumen to handle medical practice effectively.4

It has been referenced that the Nested domains of Human Capability are:5

Disciplinary capability: knowledge and skills for academic disciplines.

Professional capability: ability and understanding required for effective performance in profession.

Personal capability: dynamic personality qualities.

The personal qualities contribute to the development of what has come to be called “soft skills” or “personality specific skills”4. This would be a continuous effort from the individual to rank up to the expectation in the competitive world.

The skills to manage the Patient and Practice effectively along with Disease Management would equip a doctor to be known as a New Age Doctor or a “Social Entrepreneur”.

References
  1. Ros Levenson et al. “Understanding Doctors – Harnessing Professionalism” The Royal College of Physicians.

  2. Dr.Shalini Ratan. Good Medical Practice: A New Focus on Communication. Indian Journal of Healthcare Quality and Management:July-Sept, 2012; 61-62

  3. Patient Satisfaction:Engaging patients leads to a healthy bottom line. www.emmisolutions.com.

  4. Dr. Shalini Ratan. “Schooling doctors on Soft Skills”. Express Healthcare, March 2012

  5. Transforming Knowledge into Wisdom Holistic Approaches to Teaching and Learning Proceedings of the 27th HERDSA Annual Conference,2004.